Is Hiring a Social Media Manager for My Furniture Business Worth It?

Honestly, if you haven't already, you might want to consider hiring admin help instead of a full-blown social media manager. Having someone to juggle your social media alongside other tasks like inquiries and billing could free you up more to focus on the work you love. The advice I got from working with small businesses was: get admin support ASAP to maintain your passion for your craft.

I've been in a similar boat with my design firm, and here's my take: outsourcing your social media can be a double-edged sword. On one hand, a good manager can help grow your presence, but you can't just hand it all over and forget about it. You'll still need to engage and keep an eye on things because no one understands your brand as well as you do. Plus, increased social media activity might lead to more inquiries that can take up even more of your time if you're not prepared for it. Just make sure you're ready to handle the additional interactions that come with it, as they can easily become a big commitment.

From my experience, if you're already content with how things are going on social media, you might not need to bring in a pro yet. If you have a family member or someone you can trust, just show them your current process and let them take over. Professionals are great when you need a complete overhaul or feel like your efforts aren’t yielding results. If you're thinking about hiring out, keep in mind that costs can really vary. I know some charge anywhere from around £400 to £1,800 per month depending on the level of service you choose!