Hey everyone! I'm a high school teacher who's been at it for 12 years, and I love the kids I work with. However, after a really scary incident at school last week where a student brought a weapon, I've decided it's time for a change. I can't keep dealing with that level of stress, especially with my husband and I trying for a child.
I've developed a huge passion for houseplants and even have a pretty decent collection at home. I'm now considering the idea of opening my own plant shop, though I live in a smaller town and think a significant part of the business might need to be online. I'm not looking to make a ton of money, just enough to supplement our lives. So I'm seeking advice and insights on how to make this a feasible option! Any tips or experiences to share as I contemplate this big change?
1 Answer
Starting a plant business can be a real journey! From what I've seen, a strong social media presence is crucial these days. You need to give people a reason to buy from you instead of the local nursery, especially when it comes to shipping. Focusing on rare plants can help, too, since those often have a loyal clientele. Just be prepared for the costs of setting up and maintaining a greenhouse if you go that route.
Absolutely! My plant shop relies heavily on Instagram to draw in customers. We even partner with other local businesses for events to foster community engagement, which has helped in bringing people through our doors.